The client is a prominent Romanian journalist and political analyst. He wanted a logo to represent his upcoming podcast, “Prin Labirintul Știrilor” (“Through the News Labyrinth”), scheduled for launch next year.
I developed three design concepts for the logomark and two for the logotype, exploring different visual interpretations of the podcast’s theme — navigating complexity, uncovering truth, and guiding the audience through the maze of daily news. Once the final version was selected, I created a concise brand style guide to ensure visual consistency across all future applications.
I developed three design concepts for the logomark and two for the logotype, exploring different visual interpretations of the podcast’s theme — navigating complexity, uncovering truth, and guiding the audience through the maze of daily news. Once the final version was selected, I created a concise brand style guide to ensure visual consistency across all future applications.
Logomark
Brand Style Guide
Logo Variants